E-mail marketing is a great way to get in touch with your clients – both existing and prospective. Building a subscriber list is really painless especially when you are using a service like Freshmail and have a subscription widget added to your website.
Even though it’s very easy to build a list of subscribers some people tend to avoid actually sending e-mails to that list because they feel like this is hard work.
Trying to come up with new and unique designs and layouts for your e-mail newsletters can be really tedious. What’s more making sure that the e-mail will display correctly for all of your subscribers no matter what device they are on can be even more of a challenge.
Luckily Freshmail have you completely covered here. With the vast range of newsletter templates that Freshmail provides as part of the service sending out a beautifully designed and responsive newsletter is as easy as looking and clicking. Simply browse through the list of available template direct from the Freshmail website and select the one that best suits your campaign.
It may be that you are selling a seasonal items and you want to have a template that matches that season – summer for example. No problem there, just take a look at the Keesha template, which is very vibrant and reminiscent of summer. There are templates for almost every type of occasion. Each template will inspire a different feeling from your subscribers and it is this feeling that will help to encourage a response from that subscriber.
Once you have selected the template that you want to use you can simply add in the text that you want to send to your subscribers and you are ready to go. It really is as simple as that.
If however you want to make some changes to the template then you can do that as well.
Perhaps you like the look and feel of the Keesha template but you find that there are too many boxes and to many areas to add information to. That’s not a problem at all. Using the Freshmail newsletter editor you can take that template and customize it to your exact needs. If there are unneeded boxes you can remove them, you can rework the overall layout and even change the colours, fonts, images and background. In fact you can do almost anything you want to the template. All of this can be done using an intuitive drag and drop interface and don’t require knowledge of HTML or any other type of computer language.
